Aire. Vapes and e-liquids. Creating inspirational branding.
Aire. Vapes and e-liquids. Creating inspirational branding.
Aire. Vapes and e-liquids. Creating inspirational branding.
ART DIRECTION WEB DESIGN STRATEGY BRANDING
ART DIRECTION
WEB DESIGN
STRATEGY
BRANDING
ART DIRECTION
WEB DESIGN
STRATEGY
BRANDING
Using art to highlight the unique qualities of the product.
Aire Vape is a collection of flavored vaping devices and e-liquids. The product focuses on quality smoke in which consumers can emerge in a pleasurable experience. All the visuals needed to clearly represent the experience and the product attributes. It was important to appeal to a young demography and use trending influencers to penetrate the market. I used fine art from all over the world as a way to highlight the unique qualities of the product. It feels different and outside the norm.
Using art to highlight the unique qualities of the product.
Aire Vape is a collection of flavored vaping devices and e-liquids. The product focuses on quality smoke in which consumers can emerge in a pleasurable experience. All the visuals needed to clearly represent the experience and the product attributes. It was important to appeal to a young demography and use trending influencers to penetrate the market. I used fine art from all over the world as a way to highlight the unique qualities of the product. It feels different and outside the norm.
Role:
User Experience
Art Direction
Animations
Iconography
Video Editing
Branding
Role:
Social Media
Web Design
Art Direction
Animations
Iconography
Video Editing
Branding
Year:
2017 - 2018
Year:
2017 - 2018
Aire e-liquids
Each label represents the flag of each country and a distinct fruit from it. The designs are an authentic representation of the flavor. The product is a celebration of itself and where the flavor came from. I wanted every aspect of the branding to feel honest to the product.
Selected Works
VerizonStrategy, UX, Retail Design, Journeys, Research
UnveiledStrategy, Journeys, Research
CharleyStrategy,UX, Prototype, Research
Queen - VStrategy, Journeys, Research, Visual Design
Tinybeans AppArt Direction
New York Daily NewsStrategy, Journeys, UX, Research
Aire-Vape Packaging and brandingBranding, UX, Packaging Designs
W H O O L I A SUX/UI
Contact: jmariano19@gmail.com
Contact: jmariano19@gmail.com
Contact: jmariano19@gmail.com
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©Jeffrey Mariano Designs @2022 All rights reserved
Linkedin Behance Instagram Dribbble @2022